The Course
Ever dreamed of getting behind the scenes in the exciting world of competitive riding, and directly supporting the next champion? This course is your golden ticket to understanding the ins and outs of sponsoring a rider. We'll dive into selecting a rider that aligns with your values, negotiating sponsorship deals, and leveraging partnerships for mutual benefit. Whether you're a business owner, brand manager, or a passionate individual, you'll learn how to maximize exposure and build a lasting impact in the competitive arena.
You'll also get to grips with the ethical considerations and responsibilities that come along with sponsorship. By exploring case studies, practical scenarios, and engaging with industry experts, you’ll be equipped with the tools to make informed decisions and foster a solid relationship with your rider. The skills gained here won't just amplify your brand's visibility; they’ll help you become a vital part of a rider's journey to success, with real stakes in the thrilling world of competitive riding.
What you will learn
I started crafting this course with a blend of personal experience and industry best practices, knowing that, as a starter, you're looking for guidance that's both trustworthy and easy to navigate. It's designed to be incredibly practical, with each module building on the last, covering everything from the basics of selecting a rider, understanding the sponsorship landscape, to crafting effective sponsorship proposals. It's structured to give you a clear path forward, dotted with real-world examples, and interactive exercises to help solidify your learning. I've made sure that it's filled with actionable insights, so by the end, you'll not only understand the sponsorship process, but you'll also have the tools and confidence to execute it successfully.
Curriculum
Your instructor
With a rich background in the Equine Industry, I bring a wealth of knowledge and experience to my role as a course instructor for "Sponsoring a Rider." My qualifications include certification in equine massage and integrated equine performance bodywork, which have equipped me with a deep understanding of horse physiology and the intricacies of equine care. Furthermore, as a member liaison for the Equestrian Travel Association and a certified PATH International therapeutic riding instructor, my expertise extends into the realms of equestrian travel and therapeutic horsemanship, ensuring a comprehensive educational approach.
My passion for the equine world is matched only by my commitment to sharing that passion through teaching. Having developed several successful businesses within the industry, I am eager to guide others on their journey to success. My approach to instructing "Sponsoring a Rider" is rooted in direct industry experience, and my aim is to not only impart knowledge but to inspire and connect with each student, fostering a community of enthusiastic and informed sponsors ready to make a positive impact in the equestrian world.